Cart recovery
orders × AOV × abandon% × 15%
Baymard research and our internal data: 15% of returning customers complete checkout after a single WhatsApp nudge in the first hour.
Free tool
See the real ROI of WhatsApp Business for your store
Enter your current numbers and the calculator will project the revenue uplift from abandoned-cart recovery, automated replies, and bulk campaigns — based on real performance data from stores running on LetsBot.
How the numbers are calculated
Every number is backed by a transparent formula plus real-customer data — no magic estimates.
Support savings
tickets × 30% × cost/ticket
The LetsBot bot resolves 30% of common tickets (delivery ETAs, shipment status, FAQs) without a human in the loop.
Bulk campaigns
base × 3% × AOV
Average conversion on a monthly push campaign to existing customers. Computed on most-recent buyers.
Related
Frequently asked questions about the WhatsApp ROI calculator
How does the ROI calculator work?
Plug in 4 core numbers: average order value, monthly site visits, current conversion rate, and average cart-abandonment rate. The calculator applies the WhatsApp-marketing industry benchmarks (40% abandoned-cart recovery, 25% conversion lift on engaged visitors, 15% AOV uplift) and projects a monthly + annual revenue estimate.
Where do the benchmark numbers come from?
The benchmarks are drawn from 270+ Salla, Zid, Shopify, and WooCommerce stores that joined LetsBot over the past 24 months, at daily order volumes ranging from 20 to 2,000. The numbers are conservative — some stores see 70-90% cart recovery (not 40%). The aim is to give you trustworthy figures without overpromising.
Do the calculator numbers vary by industry?
The current calculator uses general e-commerce benchmarks. Specific industries (fashion, electronics, FMCG) see stronger results than others (auto, B2B services). We're planning a v2 with industry + geography selectors — if your store is in a specific vertical, ask sales for a customised estimate.
Is the projected result guaranteed?
No — no one can guarantee e-commerce results with that precision (store reputation, product quality, audience, seasonality all matter). But stores with a 500+/month baseline who completed a full LetsBot setup within 90 days have averaged 400% to 1,200% ROI over the first year. The calculator is a starting point for the conversation — not a guarantee.
When does the ROI start showing?
Week 1: abandoned-cart recovery kicks in immediately (40%+ of carts return). Month 1: AOV uplift and template marketing start performing. Day 90: full impact with Meta tier 4 + a trained AI bot. Year 1: complete ROI with loyalty program + WhatsApp remarketing.